Strategy, Systems, and AI Consultancy
Strategy, Systems, and AI. Built for Small Business Growth.
Ignite Growth helps established small businesses grow through strategy, systems, automation, and AI. A practical, joined-up model that builds a growth engine your business can run on, with or without you in the room.
Founder-led
Practical growth guidance with personality and accountability.
Strategy to AI
From growth strategy to automation and AI, one consultancy with a joined-up model.
Systems that scale
Workflow mapping, automation, and AI applied where it genuinely earns its place.
STEPS methodology
A proven framework for strategy, traffic, engagement, promoters, and systems.
Five ways Ignite Growth helps
Strategy, systems, automation, and AI. All under one roof.
Ignite Growth works across the full growth engine, from defining the strategy and building lead generation, through to mapping workflows, automating the repetitive work, and applying AI where it genuinely earns its place.
Growth Strategy
Clarify the market, offer, numbers and priorities that will drive the next stage of growth.
ExploreLead Generation
Build a repeatable flow of better-fit enquiries through practical campaigns and measurement.
ExploreSales
Improve conversion, follow-up, pipeline discipline and the way prospects move towards a decision.
ExploreSystems
Turn growth activity into process, technology, automation and useful performance data.
ExploreSystems, Automation, and AI
Map your workflows, automate the repetitive work, and apply AI where it earns its place.
ExploreThe STEPS Methodology
Five stages. One growth engine.
Strategy
Define the commercial direction, ideal customers, offer architecture and growth targets.
Traffic
Create the routes that bring the right people into your world consistently.
Engagement
Build trust through practical content, campaigns, follow-up and meaningful conversations.
Promoters
Use client experience, referrals and advocacy to make growth more efficient.
Systems
Install repeatable processes and technology so growth does not rely on memory or heroics, while capturing the evidence needed for better decisions.
Proof architecture
Designed to build confidence before the first conversation.
Method-led
Visitors can see the framework before they speak to you, which increases clarity and trust.
Resource-rich
Guides, videos, events and articles support the buyer before and after enquiry.
Conversion-focused
Every route leads to a diagnostic next step, a strategy call or a practical resource.
Workshop credibility
Real rooms, real owners, practical growth work.
The site now uses the supplied workshop photography to show Richard Mawer working directly with business owners, reinforcing that Ignite Growth is practical, facilitated and implementation-focused.
What our clients say
Real results from real small business owners.
“Working with Richard and Ignite Growth gave us a clear growth roadmap for the first time. We stopped guessing and started making structured, data-driven decisions about where to invest our time and money.”
Sarah Mitchell
Managing Director, Apex Engineering Solutions
“The STEPS methodology completely changed how we look at our business. Richard helped us identify that our lead generation was the constraint — once we fixed that, everything else started to flow.”
James Thornton
Founder, Thornton Consulting Group
“I had tried other consultants before but nothing stuck. Ignite Growth is different because Richard works with you on the whole system, not just one part. The accountability and structure made the real difference.”
Claire Okafor
CEO, Bright Futures Training
“We were growing but it felt chaotic. After working with Ignite Growth we have a proper growth engine — clear strategy, a working lead generation system and a sales process the whole team follows.”
David Pearce
Director, Pearce Property Management
“Richard's approach is practical and honest. He does not just tell you what you want to hear — he tells you what you need to do. That directness, combined with a real framework, is exactly what we needed.”
Helen Cartwright
Owner, Cartwright Legal Services
“The strategy sprint gave us more clarity in two days than we had achieved in two years of trying to figure it out ourselves. Highly recommended for any owner who feels stuck or overwhelmed.”
Mark Sutton
Managing Director, Sutton Facilities Group
Ready for the next stage?
Turn growth ambition into a practical operating system.
Use a focused strategy conversation to identify where growth is getting stuck and which improvements should come first.
No generic pitch. Just a practical conversation about fit, priorities and next steps.